Media Virus!-new Paolo Not Circumstance

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Media Virus!-new Paolo Not CircumstanceThe Brilliant Heir To Mcluhan.' New Perspectives Quarterlybold, Daring, And Provocative, Douglas Rushkoff Examines The Intricate Ways In Which Popular Media Both Manipulates And Is Manipulated By Those Who Tap Into Its Power. If The Medium Is The Message, Then What Sort Of Messages Are Infecting Our Culture Through The Everexpanding Media Viruses Of The 'Datasphere'?