Ends.: Why we overlook endings for humans, products, services and digital. And why we shouldn't. Brien Foerster with the heart of a

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and ambassador to foreign nations

Ends.: Why we overlook endings for humans, products, services and digital. And why we shouldn't. Brien Foerster with the heart of aAs consumers and providers we overlook the importance of healthy, coherent endings. There was once a rich culture of reflection and responsibility, but over recent centuries this has been lost. Producing a mixture of long term societal oversight, and short term denial. We are left with a bias customer lifecycle that is limited to the exciting vocabulary geared strictly around all things new. Giving rise to guilt free consumers, an overly blamed